company profile 
Established in 2008, the tracx team is a blend of social aficionados and technology experts united in their desire to build the most compelling social marketing platform. With strong management, financial backing and a winning product, tracx positions itself as a global leader in its field.
Eran Gilad, CEO
Business strategist with over 15 years experience in business management, planning and execution, international marketing, strategic sales and channel development. Extensive involvement in the high-tech and technology markets.
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VP Business Development at Starhome
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Director of Sales & Marketing at Tefen USA, North America
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Management Consultant at Bohlin & Stromberg (formerly KPMG)
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Active board member of the Israeli Mobile Association
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BSc, Engineering (University of Coventry, England), MBA (University of Lund, Sweden)
Yaniv Ben Arie, COO
Vast experience in software research and development and executive level business management within the high-tech and technology industries.
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VP R&D at DVTel Inc.
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Establishment of DVTel Ltd. a subsidiary of DVTel Inc.
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Team Leader of an R&D group, Nice Systems Ltd.
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Technology Specialist, NiceEye Ltd.
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BSc, Chemistry and Computer Science (Tel Aviv University), MBA, (Ben Gurion University)
Asaf Shtekler, VP BD & Marketing
Extensive experience in international marketing and sales, strategic planning, channel development and business management, with a focus on the high-tech and technology industries.
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VP Business Development, ESI
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IBA (Israeli Bar Association)
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LL.B., Law & B.A. Cinema and Television (Tel Aviv University)
Niv Singer, CTO
Exceptionally accomplished Software Architect with over 12 years experience of cutting edge technologies and systems.
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System Architect at DVTel Inc. responsible for the planning and implementation of DVTel's real-time media archiver from the ground up and establishment of DVTel's R&D branch
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Software Engineer, Nice Systems and NiceEye
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Served in a high-tech Israel Defense Force Intelligence Unit
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Mamram Programming Course (Israel Defense Force)
Ofer Fort, VP R&D
Highly experienced Software Development Engineer and Manager with an extensive technical background, specialising in the high-tech and technology industries.
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Team Leader and Applications Group Manager, DVTel Inc.
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Team Leader, Jacada
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Software Engineer and Team Leader, Manna Inc.
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Bsc. Computer Science (Hebrew University of Jerusalem)
Noam Singer, Web Technologies Expert
Over 7 years of experience in developing web & desktop applications. Extensive knowledge in development with multiple programming languages and infrastructures.
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CTO & Co-Founder, Spiderpic
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CTO & Co-Founder, Ginipic
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Real-Time Software Engineer, DVTel Inc.
Gali Zisman, Director of Product
Over 13 years in the high-tech industry, with a focus on product management and product marketing. Extensive experience in understanding customer and market requirements, project management and product execution.
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Product Line Manager, Voltaire
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Product Manager, Crescendo Networks
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BA in Computer Science and Business Management (Tel Aviv University), MBA, majoring in Finance (Tel Aviv University)
Mandy Newgrosh, Marketing Director
Extensive experience in international marketing strategy, insights, research and creative with a focus on the FMCG and online industries.
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Account Director, SCB Partners
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Creative Manager, Virgin Travelstore
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Creative Producer, Disney Interactive
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B.Sc. Computer Studies (Nottingham Trent University, UK)
Shahar Halperin, Director of Business Operations
Information Systems specialist with vast experience in account management and software project management.
Over 10 years experience in the high-tech and technology markets including accounts and partnerships with Sony Playstation, Retalix and Teva.
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Project department manager at YCD Multimedia
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VP Software at db@net
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Product manager at BMidas.com
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BSc. Industrial Engineering (Tel-Aviv University), MBA majoring in Information Systems (Tel-Aviv University)
Erez Manhaimer Ph.D., Advisory Board
In excess of 15 years senior level business and marketing experience, specialising in strategy, communications, brand development and leadership. Vast experience in the high-tech, retail, education, FMCG and communication sectors.
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Senior Managing Partner and Co-Founder, BBDO Consulting
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Director of Marketing Strategy, Starhome
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VP Marketing, Sutton Integrated Solutions, Canada
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Marketing Manager, Colgate & Palmolive
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Head of Havruta Private High School, Israel
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BA in Business Administration (Tel Aviv Management College), MBA (Hebrew University), Ph.D. Marketing Studies (CPU)
Yaniv Golan, Advisory Board
Over 15 years in the core technologies and architecture industries, with considerable expertise in large scale consumer web applications, web-based NLP and social media.
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Co-founder, Yedda
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VP of R&D, SmarTeam
Alpha The Gorilla, Company Mascot
Alpha is a highly social silverback gorilla. Being the silverback, Alpha is the strong, dominant troop leader who takes the role of decision maker, influencer and leader. This is exactly the ethos behind tracx.
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tracx is able to locate the silverback gorillas for each campaign, enabling clients to significantly improve the success rate of their social media marketing efforts
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tracx aims to confidently stand out from the rest and lead the way when it comes to social media marketing
